Dear Future Centenarian,

I mentioned Dan Sullivan in a couple of newsletters. Joe Polish too.

Joe has been a close friend for over 20 years. He and Dan hold a provocative and persuasive series of interviews and discussions on the topic of developing and expanding “Abundance Multipliers” in the 21st century global economy.

What that means is, they give the most impactful and helpful information on how to multiply your results by 10 times, mostly in your business, but also in life in general. Invaluable free info at

Between them, they deliver more free transformative data than probably any two people on the planet. And Dan is one of the most innovative people I have ever met.

I bring this up for two reasons. First, they are totally in tune with extreme healthy longevity… and they practice what we preach.

Second, last week, I got a link from one of my favorite life extension researchers to an article called End of Life Decisions: the information we need on the conversation that no one wants to have…

I was actually shocked to see that the article was 100% devoted to how to plan for death without any reference whatsoever to cryonics as part of a plan… or even to well-known research and lifestyle habits that can at least postpone sickness and death. Very disappointing, especially since the referral came from a prominent researcher.

We attract what we plan for.

Now back to Dan.

During one of his 10X Talk conversations with Joe, he referred to doing something for “the rest of your life.”

I told him I may be the only one in the world who is affected by this (O), but when I hear anyone say “for the rest of your life” I cringe.

To me, that sounds so terminal. My attitude is that we should strive to go on open-endedly. My cringe phrase is used so often that it became part of our vernacular. Many negative words and phrases are. They may not affect people on a conscious level like they do me, but they do reinforce your subconscious.

Transcending aging is an uphill battle as it is, made even tougher when we have to fight the battle to capture the minds and the imagination of key movers, if not the public.

So rather than wanting to focus on my unique ability for the rest of my life as Dan suggests, I prefer to focus on it, or be happy, etc. “forever” for example.

I also said I’m not crazy about the forever word either, but at least it shouldn’t create unconscious negativity.

Dan responded with “I understand your point and why it’s important to you. However, my mind cannot grasp ‘forever’ any more than it can comprehend ‘infinity’ — because neither of these are measurable realities, and my brain only makes progress on the basis of achieving tangible measurements.”

He went on to say that “The rest of my life” is a measurable number of years that I can extend and keep extending based on scientific and technological breakthroughs in the years ahead.”

Right now he’s working within a 25-Year framework, at the end of which, in 2039, every aspect of his health and fitness will be better than it is today.

Then he said, “When I reach that point, I can create another period of 25 years that is even better. My belief is that all freedom and creativity come from operating within restrictions — restrictions that I can voluntarily impose on myself.”

This strategy works for Dan as he is extremely conscious of nearly all his thoughts. His business and lifestyle demand focused innovative thinking about things such as this. Most of us aren’t though.

The words we read and hear, the things we observe, are all neatly filed away in our subconscious and shape our personalities and attitudes. That’s why it’s so important to carefully select your environment and to question and filter your thoughts and information that your conscious mind processes.

Be on the alert for phrases that set you up for terminality. “For the rest of your life,” “You can’t live forever,” “The only things that are certain are death and taxes” and other such phrases may seem harmless, but they eat away at your psyche. Self-fulfilling prophesies that undermine your attitude and shorten your life.

They discourage empowering behavior that strengthens your resolve to not only initiate anti-aging lifestyle choices… but to also make a conscious effort to overcome the ages-old deathist meme that infects nearly everyone.

It’s that meme that causes us to automatically react in a negative way to external stimuli. We are bombarded all day with visual, audio, taste, smell and touch stimuli. And we tend to automatically react to each one without thinking.

Automatic response could be beneficial in most situations. Harmful in others.

We simply react as we learned to do. If you put your finger on a hot stove, or if a careless driver pulls in front of you, you react defensively. Self-preservation. If someone smiles at you, you tend to brighten up without thinking.

What most don’t realize is, there is a short but definite time lag between stimulus and response. In other words, you have an opportunity to consciously respond to words and phrases rather than taking them at face value.

In other words… you are free to choose. In fact, you are simply a product of the sum of your life’s choices. This will be true this same time next year. So the time to start is always NOW.

Let’s take the word “aging.” You can accept it as a reminder of life becoming a downward spiral… or you can respond to it as an opportunity and as a reminder to proactively do something about. It might remind you to get to the gym or take your daily walk, even though you don’t quite feel like it.

Written or spoken words… or self-talk… can kill or cure you. Stay alert to the type of words I mention. And when you hear them, practice reacting consciously to build on them, rather than passively letting them weaken you.

More Life,
David Kekich